Nielsen: V-me Now Available in 6 Million U.S. Hispanic Homes

NEW YORK, May 6: The Nielsen Company has confirmed that the 24-hour Spanish-language network V-me is now available in 50 percent—6 million—of all U.S. Hispanic TV homes.

V-me’s original, first-run, exclusive programming includes prime-time drama, music, sports, current affairs and Latin cinema, along with kids, food, lifestyle and nature. The 24-hour network, partnered with public television, is America’s largest Spanish digital channel.

"We are pleased to have Nielsen confirm V-me’s distribution and thrilled to be reaching so many of America’s Latino families," said Carmen DiRienzo, the president and CEO of V-me. "But this is just the beginning. Following the digital transition next February, V-me will be one of the largest U.S. Hispanic networks. With broadcast and cable carriage in nearly 40 markets, as well as national satellite carriage, V-me will be a full broadcast network competing directly with Univision and Telemundo, offering real programming alternatives that inspire, empower and entertain.”

—By Irene Lew