CHUM Television to Provide Content to ReelTime.com

SEATTLE, March 9: Canada’s CHUM Television has agreed to
make some of its content available for streaming on U.S.-based broadband
network ReelTime.com, including up to 350 hours of original programming from
CHUM’s SexTV: The Channel.

This is the first such deal that CHUM has secured in the
U.S. and there are also plans to roll out music and infotainment content from
its MuchMusic and Star! brands in the near future.

"This agreement is the culmination of year-long
discussions between CHUM and ReelTime," commented Beverly Zaslow, the VP
of acquisitions and business development with ReelTime.com. "We are very
excited to have launched our relationship with CHUM starting with this library
of award-winning programming, and we look forward to all that lies ahead as we
help to develop CHUM's brands in the United States."

"CHUM is committed to meeting the growing consumer
demand for broadcast services on alternate platforms such as Internet and
mobile," added Kevin Byles, the VP and GM of CHUM International,
CHUM Television's content distribution division.
"We're extremely pleased to see our programming available to audiences
everywhere on ReelTime.com."