Versant Brands Sports Portfolio as USA Sports

USA Sports has become the brand and division name for Versant’s sports portfolio across USA Network and Golf Channel.

USA Sports encompasses all sports properties and programming on Versant platforms, including NASCAR, PGA Tour, Premier League, WWE, WNBA, USGA, R&A, LPGA Tour, PGA of America, Atlantic 10 Basketball, DP World Tour, Augusta National Golf Club, College Golf and League One Volleyball.

In total, USA Sports will present more than 10,000 hours of event, studio and original sports programming across USA Network, Golf Channel and CNBC in 2026.

“Our new USA Sports brand and division name leans into USA Network’s decades-long reputation as a top national sports and entertainment network,” said Matt Hong, president of USA Sports. “Our diverse portfolio of sports properties and programming across our platforms highlights top-tier global leagues and amplifies major events throughout the sports landscape. USA Sports has something for all sports fans across the country.”