Celestial Movies to Offer 3D Features

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HONG KONG: The 24-hour Chinese movie channel Celestial Movies is offering the stereoscopic 3D movies 3D Sex and Zen: Extreme Ecstasy and 3D Child’s Eye on its on-demand service.

Celestial Movies On Demand is available as an add-on service to the linear channel on Hong Kong’s now TV and will offer subscribers with 3DTVs the chance to watch 3D Sex and Zen: Extreme Ecstasy and 3D Child’s Eye on demand in their uncut full-length theatrical versions. Viewers without 3DTVs can order the uncut versions of the two movies in 2D.

3D Sex and Zen: Extreme Ecstasy became Hong Kong’s top grossing film of 2011 and broke the Hong Kong first day box office record for 3D movies (HK$2.79 million) compared to the previous record holder, James Cameron’s Avatar (HK$2.63 million). It is a remake of the legendary erotica about a scholar (Hiro Hayama) who is torn between his wife (Leni Lan) and women at a house of pleasure. However, his pursuit of the carnal pleasures comes with a karmic price. An edited version will premiere on Celestial Movies’ linear channel in November.

3D Child’s Eye from co-directors Oxide and Danny Pang, known to international audiences as the Pang Brothers, is Hong Kong’s first stereoscopic 3D horror film. It stars Taiwanese singer-actress Rainie Yang, and Hong Kong’s Shawn Yue and Elanne Kwong.

“We’ve seen the impact of 3D movies at the cinema, and Celestial Movies intends to bring that same experience home. We already provide the latest Chinese blockbusters and Asian movie hits, now we also have the ability to offer the latest Asian 3D movies," said Ofanny Choi, the senior VP of TV Channels at Celestial Pictures. “And we intend to bring even more 3D content to Celestial Movies On Demand subscribers in the future.”

"We are happy to work with Celestial Movies to bring our subscribers 3D Chinese movies which they are able to experience at home with a touch of a button. now TV customers who subscribe to Celestial Movies On Demand will be the first in Hong Kong to see these movies on demand in 3D. now TV hopes to deliver even more exciting and entertaining 3D content to our audiences in the near future," added Janice Lee, PCCW’s managing director of TV and new media.