eOne Names Senior VP of U.S. Program Sales

TORONTO/LOS ANGELES: Jon Ferro has been made the senior VP of U.S. program sales at Entertainment One (eOne).

Ferro is responsible for all U.S. TV, VOD, SVOD and digital sales. He will report to Peter Emerson, the president of eOne Television International, and will be based in Los Angeles.

Prior to this, Ferro was the executive VP of digital and on demand at Lionsgate, where he launched more than 1,000 films and 300 television episodes with major digital distribution services including iTunes, Microsoft, Amazon, Netflix, Hulu and YouTube.

“Jon is an innovative executive with wide-ranging experience selling television across all platforms in the U.S.,” Emerson said. “We’re thrilled to have Jon on our team. His experience and expertise will not only strengthen our existing relationships in the U.S., but will also be invaluable in developing eOne’s digital strategy.”