3DD Group Launches New Digital Arm

LONDON, February 21: 3DD Group has launched a new digital
division, 3DD Digital, in an attempt to ramp up its activities on the
development and acquisition of new media rights.

The company has also bolstered this move with the
appointment of Will Ennett
to sales manager of new media, effective immediately. Previously at TVF
International, Ennett was integral in the creation and expansion of the
company’s new media activities.

3DD Digital will negotiate deals with new media
organizations worldwide and facilitate the creation of original content
suitable for media platforms that include IPTV, broadband, wireless and mobile.
For existing content, the new division will also advise 3DD’s clients and
producers on repurposing and provide innovative marketing techniques that
encourage brand extension to new platforms.

“The TV landscape is evolving at a
rapid pace, and new media has brought about many unique opportunities for
producers and distributors to explore untapped revenue streams,” commented
Dominic Saville, the CEO of 3DD Group. “Establishing a digital division will
allow us to concentrate on business in this arena and further extend our
reach.”