10 Francs Adds Formats to Catalogue

PARIS: 10 Francs has secured an agreement to handle international distribution for WAI TV’s catalogue of formats, which includes the prime-time series The Great Spelling Test.

WAI TV has been successful with its "Big Exams" concepts, which tests competitors’ knowledge on a range of subjects, including The Great British Driving Test, for example, which aired on ITV. WAI TV programming joins the more than 1,400 hours already in 10 Francs stable. “Our business has been largely focused on documentary, animation, arts and short films," explained 10 Francs’ founder and chief executive, Guy Knafo. "Today, we have added an important new genre to our lineup of programs at a time when innovative formats are in demand.”