France’s Orange has set up Orange Content and is pledging €100 million ($114 million) over the next five years to produce “ambitious series.”
Orange Content was created with a commitment to “confirm and strengthen” the presence and investment of Orange in the content space. The new entity will be reporting directly to Stéphane Richard, chairman and CEO of Orange. The division will bring together a large part of the current content division; the subsidiaries comprising Orange Studio, OCS and OPTV (Orange Prestations TV). Orange Content will be led by David Kessler as director, and Serge Laroye as deputy director.
As part of its efforts, Orange revealed a €100 million investment for series over five years. Orange intends to build on its production subsidiary, Orange Studio, and OCS, its 100 percent cinema and series offer.
Richard commented: “Orange Content aims to guarantee the richness of our offer in France and abroad and to give more visibility and consistency to our offers in the field of content.”