WWE Scores South American Home-Entertainment Deal

MEXICO CITY, September 23:
Synergex Corporation has signed a three-year exclusive agreement to distribute
home-entertainment products for World Wrestling Entertainment (WWE) in Brazil,
Colombia, Peru, Chile and Argentina.

Synergex will provide
localization, sales, marketing and logistics services for WWE documentaries,
career profiles and match compilations that focus on top WWE stars, both past
and present. The deal also includes WWE’s complete pay-per-view event lineup,
highlighted by its annual WrestleMania pop-culture extravaganza.

“This agreement supports
WWE’s international expansion push into Latin America, and gives us local
expertise to distribute our home-entertainment productions and increase our
retail presence,” commented Joel Satin, WWE’s VP of home entertainment and
books.

—By Kristin
Brzoznowski