Thursday, September 16, 2021
Home / Analysis / WARC: Advertisers Are Upping Spend on VOD

WARC: Advertisers Are Upping Spend on VOD

According to new research from WARC, which provides insights on advertising and media effectiveness, by 2023, advertisers will spend $46.6 billion on AVOD, almost double the current investment level.



The content you are trying to access is only available to members.











About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on mdaswani@worldscreen.com.

ALSO READ

Vuulr Platform Usage Accelerates in Q3

Vuulr, an online marketplace that connects content buyers and distributors from around the world, facilitated the sale of more than 2,000 hours in Q3.