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WARC: Advertisers Are Upping Spend on VOD

According to new research from WARC, which provides insights on advertising and media effectiveness, by 2023, advertisers will spend $46.6 billion on AVOD, almost double the current investment level.



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About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on mdaswani@worldscreen.com.

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