Venevision Musical Series to Debut in Indonesia

CANNES: The Indonesian treatment of Venevision International’s Somos Tu y Yo (You & Me) will launch April 7 on the Global TV channel in Indonesia.

The format was acquired, adapted and produced by Manoj Samtani, the managing director of DVI Productions. Somos Tu y Yo presents a multi-talented cast of youngsters interpreting a number of songs and dance numbers in each episode. The plot revolves around the high-school students enrolled at The Academy, a performing arts school. As was the case with the original version in Venezuela, DVI Productions is planning the launch of a soundtrack, concert tour and the sale of merchandise, as well as mobile content.

In Latin America, the first and second season of Somos Tu y Yo were acquired by Boomerang. The third season of the musical series is currently in final preparations for its premiere during summer 2009 in Venezuela.

"This is another example of how well the formats of Venevision International adapt to different markets with no Spanish roots, due to their universal plots and for the effective support offered by the company for the adaptation of its formats, meeting the local conditions of their audiences," said Cesar Diaz, the VP of sales for Venevision International.

Venevision is on hand at MIPTV offering up a range of scripted and nonscripted formats, as well as telenovelas such as Valeria, For A Lifetime, Untamed Soul, Never Too Late and An Unlikely Countess. Also in its catalogue are Billboard Studio, featuring interviews and performances by Latin artists; premium programming from Superstation Mega TV, including original entertainment programs from the U.S.-based Hispanic network; and the Platinum Documentary Series, which includes China through the Yangtze River.