Twitter TV’s Fred Graver to Make MIPCOM Presentation

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PARIS: Fred Graver, the creative lead at Twitter TV, is to make his first-ever presentation at MIPCOM, in a discussion about how Twitter is driving TV audience engagement, on Monday, October 13, at 3 p.m.

Graver will be joined by Twitter's global TV team, highlighting how the micro-blogging site brings TV audiences to life, driving engagement, loyalty and intent to view. Graver, who will be leading the session, is the creative lead for Twitter TV. He's also a former comedy writer and producer (Late Night With David Letterman, Cheers, In Living Color, Jon Stewart), interactive producer (The MY Vh1 Awards, ZoogDisney), and creator of shows that span the web and television (Best Week Ever).