The Apprentice Franchise Lands on Tubi


The AVOD platform Tubi, through a content partnership deal with MGM Television, has become the exclusive home for The Apprentice franchise.

Through the agreement, Tubi customers now will be able to access all 15 seasons of The Apprentice franchise, including seasons of The Celebrity Apprentice, completely free. Debuting on NBC in 2004, the franchise was hosted by Donald Trump for its first 14 seasons, with Arnold Schwarzenegger taking over in season 15. Omarosa, Bill Rancic, Piers Morgan, Bret Michaels, Arsenio Hall, Trace Adkins, Leeza Gibbons, Khloe Kardashian, Cyndi Lauper, Lil Jon, Vivica A. Fox and Geraldo Rivera are among the series’ most notable alums.

Farhad Massoudi, CEO of Tubi, said: “In our quest to democratize content and make more premium content accessible, we are making a big push into the reality television space. The Apprentice is our second big series announcement this month, and we will have more in the near future.”

Chris Ottinger, president of worldwide television distribution and acquisitions at MGM, added: “We appreciate our partnership with Tubi, and we are excited to share our content with their audience.”