RuPaul’s Drag Race Heads to Comedy Central LatAm


MIAMI: Several new deals have been signed for RuPaul’s Drag Race, which has been picked up by VIMN The Americas, among other deals.

Thanks to a deal between Passion Distribution and VIMN The Americas, season eight of RuPaul’s Drag Race is headed to Comedy Central, with the series due to air across the LatAm region this spring. Further deals for the show include Kanal 11 in Sweden for season five through seven and Line TV in Thailand picking up seasons two through eight.

The series is produced by World of Wonder for Logo TV and has been renewed for its ninth season, which is due to air later this year.

With the announcement of a second season of the Chilean version of Drag Race, known locally as The Switch—Drag Race: El Arte del Transformismo, Passion Distribution is discussing format options in four territories.

Eliana Barbosa, sales manager for Passion Distribution, said, “We are really excited that RuPaul’s Drag Race and the local version of the format are available to linear audiences in Latin America. With the program’s mix of flamboyance, competition and wit, Comedy Central is the perfect home for the show in the region.”

Federico Cuervo, the senior VP of entertainment brands for VIMN The Americas and brand manager for Comedy Central Latin America, said, “We’re thrilled to be bringing this award-winning show to all our fans throughout the region and are certain it will offer a new and entertaining twist to Comedy Central’s content lineup.”