Paul McCartney Teams with Jaunt for VR Doc Series

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PALO ALTO: Jaunt is collaborating with singer-songwriter Paul McCartney on a six-part series of virtual reality (VR) documentary shorts.

PURE McCartney VR will take fans on a personal journey with McCartney as he recounts memories and anecdotes related to various tracks. The series is tied to the upcoming launch of PURE McCartney, a career-spanning compilation album. Filmed in his private home studio, the PURE McCartney VR episodes, which chronicle “Dance Tonight,” “Coming Up,” “My Valentine,” “Mull of Kintyre” and “Early Days,” will be released episodically, starting today, and continuing through the PURE McCartney album release on June 10.

“It is an honor to be part of such a tremendously talented team of artists, tasked with documenting the thinking of this great man, in order to bring his fans a new means of experiencing some of his greatest songs,” said Tony Kaye, director for PURE McCartney VR. “His musical genius is now on display for the world in an entirely new light.”

“We used to see artists connect with their fans through album covers and liner notes but that personal expression, and deeper understanding of the music, has diminished over the years,” said Cliff Plumer, the president of Jaunt Studios. “With virtual reality, Paul McCartney is taking the most innovative step yet; he’s connecting directly with his fans, to share his innermost thoughts and experiences, in an entirely new, personal and immersive way.”