Discovery Takes Pair of GRB Titles for LatAm, U.S. Hispanic Market

SHERMAN OAKS: GRB Entertainment has done a deal with Discovery for its Latin America and U.S. Hispanic channels.

The deal involved the long-running GRB-produced medical show Untold Stories of the E.R., which is headed to Discovery’s channels in both LatAm and the U.S. Hispanic market. Additionally, Discovery Latin America acquired the new LeBron James series Cleveland Hustles.

Michael Lolato, the senior VP of international distribution at GRB, said: “GRB appreciates the strength of the Latin American and Hispanic markets and we are pleased to place two of our top shows in these territories with Discovery. Untold Stories of the E.R. has been one of our top-selling programs around the world for many years and the brand-new Cleveland Hustles is already proving to be a very hot property. We look forward to announcing further deals for Latin America and beyond from this year’s NATPE.”