BossaNova Taps TCB Media Rights Alum for Sales Role


Holly Cowdery, formerly VP of sales at TCB Media Rights and Beyond Rights, has been appointed head of sales at BossaNova.

Cowdery has held roles at NBCUniversal, Lionsgate, Entertainment One and began working for Paul Heaney’s TCB Media Rights in 2017. She had been part of Beyond Rights since the company acquired TCB in 2020. In her new role, she will manage BossaNova’s sales into the U.K., North America, France, Italy and Asia.

Cowdery joins former TCB Media Rights colleagues Claire Lowe, Charlotte Johnson and Jasmin Joseph. Lowe and Johnson joined the company at the start of the year as commercial and business affairs director and finance and operations director, respectively. Jasmin joined as BossaNova’s first employee as marketing manager in 2020.

“I couldn’t be more delighted to be re-joining Paul and the team,” Cowdery said. “I am passionate about the content I sell and about the need to make strong lasting relationships with clients. The opportunity to get on board the new hybrid model of BossaNova was too good to resist.”

Heaney, CEO of BossaNova, said, “Holly brings a verve to her trade as an outstanding salesperson. Her content knowledge and professionalism allied to her intelligence, maturity and sparkling personality puts real weight behind BossaNova and will add an X factor into what is already an outstanding team.”