Blue Ant Media & Pluto TV Expand Partnership

Blue Ant Media has teamed with Pluto TV for the launch of two FAST channels on the free streaming platform in the U.S.

The channels, Love Nature and Homeful, are set to launch in the U.S. later this fall and will include the series Wildlife ER. The deal marks the first Blue Ant Media FAST channel launch on Pluto TV in the U.S., expanding the companies’ existing channel partnership across Canada, the U.K., LatAm and EMEA for Homeful, HauntTV, NatureTime, Declassified, Love Pets and Total Crime.

The deal also includes the sale of a multigenre content licensing package for Pluto TV’s VOD offering.

“The launch of Love Nature and Homeful on Pluto TV in the U.S. marks an important milestone for these premium brands as we expand their footprint across an even larger, engaged streaming audience in this key market,” said Carlyn Staudt, executive VP of global channels and streaming for Blue Ant Media. “We’re thrilled to grow our existing global partnership with Pluto TV as a significant platform in the success of our global channels strategy.”

“Blue Ant Media’s expanded partnership with Pluto TV showcases the many advantages the company brings to the table, across its studios and global channels divisions, in creating custom solutions for platforms,” added Mark Bishop, co-president of Blue Ant Studios. “Growing the scope and volume of the content licensing package from Blue Ant Studios allows us to offer a wider variety of content across third party programming and our own productions, to Pluto TV’s engaged audiences.”