Amy Palmer Signs First-Look Deal with Wilshire Studios


UNIVERSAL CITY: Wilshire Studios, the unscripted production arm of NBCUniversal Cable Entertainment, has tied up with Amy Palmer to develop and produce original programming for the studio.

Palmer is an Emmy-nominated producer, TV personality and media entrepreneur. Her first project is Making Madison, a docuseries following pop singer, actress and social-media sensation Madison Beer and her family. Palmer is the founder and CEO of, a woman’s lifestyle and career digital network, and founder and CEO of Gracie Grey Entertainment Group, a social media and branding agency with a focus on social influencers, emerging brands and on-air personalities. She was previously a producer at MTV and VH1 on numerous programs, including Daria, TRL, The MTV Beach House and multiple VH1 specials.

“Amy Palmer knows what inspires, motivates and empowers women and has a tremendous talent for recognizing rising stars and attracting established personalities,” said BJ Levin, the senior VP of development at Wilshire Studios. “We look forward to working with her and reaching women worldwide with out-of-the-box, creative programming on multiplatform venues.”

“I’m looking forward to working with Jeff Wachtel, Dawn Olmstead, BJ Levin and the talented team at Wilshire Studios to create next-generation programming that will reach women and girls on all the platforms in which they consume media,” commented Palmer. “There has never been a better time to disrupt what the programming model looks like for this audience. By working with super-stars of social media, influential celebrities and entrepreneurial women, we are creating the next wave of relevant and impactful content.”