Amazon Prime Video is set to launch All or Nothing: Juventus, which will follow the football club through its entire 2020-21 season.
All or Nothing: Juventus will take viewers behind the scenes with the iconic club during a pivotal season, following all of the key events, including the arrival of Andrea Pirlo as the new head coach. The new multi-episode Italian Amazon Original docuseries will launch exclusively on Prime Video this year in over 240 countries and territories.
The cameras will be inside the Allianz Stadium and the training facilities in Turin. It will focus on the unique aspects of the Club Bianconero (“white and black”) and its identity that is deeply rooted in Italian culture and history while looking towards the future.
The Amazon original All or Nothing: Juventus will be produced by Fulwell 73, with executive producers Leo Pearlman and Ben Turner and showrunner Richard Cooke. It joins the All or Nothing franchise’s previous football docuseries, including All or Nothing: Manchester City and the recently launched All or Nothing: Tottenham Hotspur.
Giorgio Ricci, Juventus’ chief revenue officer, said: “We are extremely proud to be among the international partners of the All or Nothing franchise. This represents another step forward in the constant evolution of our Club. The collaboration with Amazon Prime Video is a perfect fit between two successful brands with a global reach and a continuous desire to challenge, change and create in an innovative way. We look forward to showing the world what the Juventus brand really is and what really means, with the undisputed quality and unique touch of the All or Nothing series.”
Nicole Morganti, head of Amazon Originals in Italy, said: “We are thrilled to start this journey with such a prestigious football club as Juventus and to offer the Italian and international audience an extraordinary, unprecedented look at one of the most exciting teams on earth. All or Nothing is now a franchise defined by its outstanding production quality and unique access, and this will follow in the footsteps of previous successful series. We can’t wait for Prime members worldwide to fully experience the daily challenges that this team of first-class champions will face through this epic season.”