ABC Australia Sets New Maggie Beer Series


ABC Australia has commissioned Maggie Beer’s Big Mission, a new series led by Australian chef, restaurateur and author Maggie Beer, from Artemis Media.

Over four months, Beer and a team of experts will work together to overhaul an aged care home by transforming its dining experience and delivering a nutritious and tasty new menu.

Major production investment for Maggie Beer’s Big Mission comes from Screen Australia and the ABC, in association with Screenwest and Lotterywest. The series will air on ABC TV and ABC iview in 2024.

“What a privilege this is to work with a home that is brave enough to show warts and all and the path of continuous improvement that will be necessary to bring about real change,” Beer said.

“We are thrilled to have Maggie Beer spearhead such an important national conversation that effects all Australians,” noted Susie Jones, head of factual at ABC. “This series will surprise and delight ABC audiences while bringing about real-world change.”

Celia Tait, executive producer at Artemis Media, commented, “We’re thrilled to be working with Maggie Beer again, whose skill, passion and dedication is legendary and whose mantra is ‘every mouthful counts.’”

Maggie Beer’s Big Mission is poised to captivate audiences as it follows Maggie’s magnificent journey to revolutionise aged care through culinary innovation and reimagined spaces,” added Alex West, head of documentary at Screen Australia. “This ambitious project not only showcases Maggie’s culinary prowess and determination, but also raises important questions about the future of aged care in Australia. We are incredibly proud to support this groundbreaking documentary that envisions a more enriching, vibrant and compassionate chapter for our seniors.”

“This is yet another groundbreaking series from Artemis Media, who are fast establishing themselves as warriors for social change,” said Screenwest CEO Rikki Lea Bestall. “Screenwest is proud to be supporting such important content, and we look forward to seeing the impact it will no doubt have on aged care on a national and global scale.”