InWild Unveils Sponsored Programming Block

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InWild, Insight TV and Off the Fence’s nature and wildlife channel, is set to launch a sponsored programming block for the holiday season.

The #terramatters Festival will feature nature content from Terra Mater Factual Studios, sponsored by its YouTube channel. It will run from December 26, 2020, to January 2, 2021.

Among the titles to be featured during the #terramatters Festival are Hummingbirds: Jewelled Messengers, Planet Parrot, Nile: The Ultimate River, Dragons & Damsels: Ultimate Insects, Back From the Brink: Saving the King’s Horses, Billion Dollar Fish and Unnatural Selection.

InWild recently launched on Samsung TV Plus in the U.K. and Australia.

Walter Koehler, CEO of Terra Mater Factual Studios, said: “We at Terra Mater truly believe that it’s time to start caring for our planet. And the first stage of caring is understanding. So, it’s great to be part of this ambitious project that brings nature and wildlife content to the people, exploring the beautiful as well as the fragile parts of our planet.”

Stefanie Fisher, managing director of sales at Off the Fence, said: “As one of the leading distributors and producers of factual content we are delighted to be able to offer access to Terra Mater Factual Studios’ premium content over the holiday season. As the exclusive distributor of the Terra Mater specialist factual catalog and in partnership with them, we wanted to ensure a special holiday treat for all InWild fans that are looking for quality Wildlife content.”

Arun Maljaars, VP of content and channels at Insight TV, added: “InWild sets a new standard for the quality and quantity of world-class nature and wildlife programming available to viewers on one incredible on-demand service. The #terramatters Festival is designed to inspire and educate viewers about endangered species and environments and how they are adapting with—or in spite of—human interference.”