WildBrain CPLG Makes Two Key Hires for Greece

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WildBrain CPLG has made a pair of new hires for its Greek office, including Disney veteran Alice Marinou, who has come on board as commercial director.

In her new role, Marinou will be responsible for driving the company’s activity and strategy in the region across its portfolio of brands. Reporting to Marinou is Despina Chrisidou, who has been appointed senior retail and sales manager. Chrisidou will focus on categories such as food and beverage, hardlines and publishing.

Marinou joins WildBrain CPLG following an 18-year tenure at The Walt Disney Company, where she most recently held the position of senior licensing and retail manager for fashion for 11 years. She reports into Maria Gurrieri, managing director at WildBrain CPLG Italy, Greece and Turkey.

Chrisidou’s previous experience includes a tenure at Mattel Consumer Products as country manager for Greece, where she was responsible for driving the company’s licensing efforts in the region.

Gurrieri said: “Alice and Despina bring an outstanding level of expertise, knowledge and passion for growing franchises and we are very excited to welcome them to the WildBrain CPLG Greece team. We have a diverse and colorful portfolio in the Greek market, including brands such as PAW Patrol, Peanuts and Emoji to name just a few, and I look forward to working closely with Alice and Despina as we propel the success of all our brands even further.”

WildBrain CPLG is also boosting its wider international team with new hires across its territory offices, including: Urszula Anglik as retail and sales manager for Central and Eastern Europe, joining from FOX Networks Group; Abdel Yakoub as sales manager for Benelux, joining from Libbey; Ross Melland as product development coordinator for Benelux; Nayade Martin Perez as retail licensing manager for Spain, joining from the fashion licensee Padma Textiles; and Artem Basharin as licensing manager for WildBrain CPLG Pullman in Russia.