Tag: BLE

Warner Bros. Discovery Global Consumer Products (WBDGCP) will be returning to Brand Licensing Europe (BLE) in 2025, promoting its various upcoming animations, Harry Potter, DC Studios titles and more.

Rights owners outline the L&M strategies needed to get products onto retail shelves and into consumers’ hands.

Ahead of BLE, rights owners share their strategies for securing, and keeping, precious shelf space at retail.

Ahead of Brand Licensing Europe, rights owners share their strategies for standing out in the children’s licensing and merchandising business.