Studio 100 Media Names Master Publisher for Vegesaurs

Studio 100 Media has appointed Macmillan Children’s Books (U.K.) as the master publisher for the new preschool series Vegesaurs.

The publishing house has all international rights (excluding Australia and New Zealand) in all languages. The first publishing program is set to launch in spring 2023 with two Vegesaurs picture books, followed by two storyboard books in summer 2023.

Produced by Cheeky Little Media in association with the Australian Broadcasting Company (ABC), France Télévisions and Studio 100, Vegesaurs sees healthy, natural foods come to life as dinosaurs. The cast of characters includes Ginger the Tricarrotops, three baby Pea-Rexes, Broccolisaurus, Bananaraptors and Chillipedes.

The deal with Macmillan Children’s Books comes after the recent broadcast deal with the BBC, which will launch the series on CBeebies and BBC iPlayer later this year in the U.K.

“We are delighted to be working with Studio 100 Media on Vegesaurs; the show is a fun and comedic twist on the beloved preschool topic of dinosaurs which will captivate young children with its engaging roster of characters and stories,” said Nicole Pearson, publishing director of brands and media at Macmillan Children’s Books. “We can’t wait to extend the adventures of Ginger the Tricarrotops and her friends into books.”

Martin Krieger, CEO of Studio 100 Media, added, “We are extremely happy to collaborate with Macmillan Children’s Books. As publishing partners, they are a perfect fit for this new brand. Macmillan shares a core ambition with Studio 100 Media to engage children with humorous stories and to offer support to families through soft learning, and our publishing will reflect this. We look forward to developing our partnership in the coming years.”