TVKIDS
The offering from Mattel, which is celebrating its 80th anniversary this year, features a range of new titles for some of its most popular brands.
This includes Barney’s World: I Love Me Too, a special with characters from Barney’s World, the company’s revival of Barney & Friends.
A third season of Hot Wheels Let’s Race, bringing the toy car brand to life, is on offer as well.
Additionally, the Barbie brand has a new special: Barbie & Teresa: Recipe For Friendship.
These “titles are packed with adventure and fun while also delivering empowering messages like friendship, love and community,” says Josh Silverman, chief franchise officer. “It’s all about spreading hopeful messages of kindness and resilience, and for us at Mattel, it’s really about connecting with fans across generations.”
“We focus on making every project feel familiar yet fresh to global audiences, with the goal of deepening fans’ emotional connections to our brands and characters,” he adds.
