TVKIDS
Pocket.watch is expanding its content library on Hulu (including Disney+ with Hulu), Peacock and Amazon Kids+.
Views for pocket.watch content on Peacock increased fivefold year-over-year in Q3 2024. By year’s end, the service carried 22 titles, totaling 212 episodes.
Closing out 2024, Amazon Kids+ hosted 186 episodes of pocket.watch content and premiered the series Love, Diana.
On Hulu, pocket.watch distributes more creator content than any other company. First launching with six titles on the platform in 2018, pocket.watch has materially grown its presence to 23 series, specials and movies in 2025. Titles like Ryan’s World specials, Love, Diana and Kids Diana Show Ultimate Mishmash have regularly trended on Disney+ with Hulu throughout the year.
The Roku Channel has driven over 13 billion minutes of estimated watch-time with exclusive specials like Toys and Colors Kaleidoscope City: Goo Games.
Pocket.watch’s first feature-length film, Ryan’s World the Movie: Titan Universe Adventure, premiered on streaming across Hulu and Disney+ with Hulu, Peacock and The Roku Channel in November 2024.
Six new pocket.watch titles are premiering on Hulu and Disney+ with Hulu on February 1, including the debut of popular creators Daniel LaBelle starring in Daniel LaBelle: Full Body Funny and MeganPlays starring in MeganPlays: Play it Peachy, whose fan bases include 64.5 million and 3.6 million subscribers on YouTube, respectively. Our Beautiful Black Hair is airing on Hulu in time for Black History Month. The special celebrates Black identity, starring families with collectively over 20 million YouTube subscribers: Onyx Family, McClure Twins, Wilson World, and Kamdenboy and Kyraboo.
“Kids and families are the key to streaming success,” said David B. Williams, senior VP and general manager of channels at pocket.watch. “They drive tons of engagement, subscriber growth and retention, and there’s simply no content that resonates with them as powerfully and consistently as creator content.”
He added, “The trick is transforming this content, at scale, into high-quality, kid-safe, enriching shows that are ready for premium services. At pocket.watch, we’re immensely grateful for our amazing platform partners whose continuing trust enables us to keep investing in this uniquely valuable capability.”
