Paramount Offers Ukrainian-Language Kids’ Content for Free


Paramount is making Nickelodeon and Nick Jr. kids’ content available in Ukrainian and offering the local-language programming for free across Europe for child refugees who fled to neighboring countries.

In addition to an already announced $1 million total donation to support humanitarian relief organizations—including Polish Medical Mission, Red Cross Poland and Poland Humanitarian Action—Paramount will offer a selection of children’s content such as SpongeBob SquarePants and PAW Patrol on Pluto TV, linear television and select YouTube Nickelodeon and Nick Jr. channels across Europe.

Paramount is streaming Nickelodeon programming, including SpongeBob SquarePants, Bubble Guppies and Teenage Mutant Ninja Turtles, in Ukrainian, entirely for free, on Pluto TV in Germany, Switzerland, Austria, France, Spain and Italy, with no signup required. The channel will be called Nickelodeon Ukraine Pluto TV and feature nonstop content for Ukrainian kids of all ages.

Paramount is also making this commercial-free, pop-up broadcast channel available to more than 30 affiliate partners across Europe, including in Germany, Switzerland, Austria, Poland, Hungary, the Nordics, Spain, France, Italy, the Middle East and North Africa.

Pluto TV is also offering more than $2.5 million in free advertising to mobilize and educate audiences on humanitarian relief efforts.