New North American Softline Partners for The Powerpuff Girls


ATLANTA/LAS VEGAS: Cartoon Network Enterprises has added six new North American apparel and accessories partners for the reboot of The Powerpuff Girls.

The new softline partners, ABG Accessories, Accessory Innovations, Everything Legwear, Hybrid Jem, Jerry Leigh and Komar, placed their products on display at the MAGIC Marketplace industry event in Las Vegas this week. The Powerpuff Girls apparel program launched globally this month with The Powerpuff Girls x Jeremy Scott collection from fashion brand Moschino, featuring iPhone cases, bags and swimsuits, among other items. A full worldwide licensing program is set to roll out this year.

ABG Accessories will offer up a line of kids’ cold-weather apparel and headwear that will be available at all tiers of retail beginning in spring 2017. This summer, Accessory Innovations will launch an assortment of bags and related accessories, including backpacks, lunch bags, luggage, tote bags, luggage tags and more, while Everything Legwear is rolling out adult hosiery to specialty retailers starting this summer. Hybrid Jem is putting out girls’ and juniors tops, which will be available across all tiers of retail starting this spring. Jerry Leigh will launch a full range of juniors and girls’ apparel, and Komar is creating a line of girls’ sleepwear, set to roll out next spring.

The Powerpuff Girls first debuted in 1998, and the reboot of the animated series is produced by Cartoon Network Studios. It will premiere on Cartoon Network this spring, with a new voice cast bringing Blossom, Bubbles and Buttercup to life. Tom Kenny, who voiced the narrator and mayor in the original series, will reprise his role. The reimagined series is executive produced by Nick Jennings.