MIPJunior Shifts Venue, Sets Format Change

MIPJunior is relocating to the Palais des Festivals for this year’s edition, with Gare Maritime being established as a matchmaking hub.

“MIPJunior is having a makeover with a mission,” said Lucy Smith, director of MIPCOM Cannes and MIPJunior. “The kids’ sector is at the forefront of industry transformation and increasingly influencing the broader media landscape. Everything at MIPJunior will be geared to helping companies adapt and tap into innovative thinking, strategies and programs and spark those new partnerships that can help reach kids wherever they are interacting with content today.”

The event runs the weekend before MIPCOM, on October 11 and 12, with a conference program under the theme of “The Transformation Starts Here.”