Mattel Revenues Up 10 Percent in Q3


Mattel reported third-quarter revenues of $1.6 billion, a 10 percent gain on the year-ago period, with a net profit of $316 million.

“This was a very strong quarter for Mattel,” said Ynon Kreiz, chairman and CEO. “We saw a major upswing in topline and a significant increase in profitability as we continued to make meaningful progress towards becoming an IP-driven, high-performing toy company. The toy industry, as a whole, grew significantly and continues to demonstrate its resilience in challenging economic times. Mattel’s growth outpaced the industry as we gained share in key markets around the world and achieved growth in each of our four regions.”

Gross sales in North America rose 13 percent, driven by growth in dolls (including Barbie), action figures, building sets, games and vehicles, partially offset by declines in the infant/toddler/preschool products business. International gross sales rose by 7 percent.

Key highlights at Mattel Films and Mattel Television include a new Thomas & Friends film, as well as the greenlight of 104 new episodes and two specials. The business has 17 shows/specials in production and more than 25 projects in development.