Kidoodle.TV Expands into Originals

On the heels of a surge in usage, the Safe Streaming kids’ video service Kidoodle.TV is expanding into original programming with Wes Tank’s popular StoryRaps series.

The platform, owned by A Parent Media Co. (APMC), is set to launch new episodes of the StoryRaps series throughout 2020 and into 2021, beginning this month.

“The launch of Kidoodle.TV Originals is a clear demonstration of the power we are seeing from our continued growth and success at reaching families in a safe and relevant way,” said Brenda Bisner, Kidoodle.TV’s chief content officer. “The content we are creating with Wes Tank is a movement to inspire families to get back into reading and encourage the whole family to watch Kidoodle.TV together, which is refreshing and unique to our customers.”

StoryRaps sees Tank rapping classic stories, including Three Little Pigs, Wesley at the Bat, Goldilox and the Three Bears, Wynken, Blynken & Nod, and A Nonsense Alphabet.

“Developing StoryRaps has been a creative dream,” Tank said. “Kidoodle.TV has been super supportive from the jump, helping to navigate the journey of my viral success while sharing my vision of edutainment. This vision recognizes that the wisdom of getting older is to remember what it is like to be a child.”

Kidoodle.TV has seen a 670-percent-plus increase in users since the beginning of this year, according to Neil Gruninger, the platform’s president and chief product officer. “After several years of fine-tuning the Kidoodle.TV service, we are now experiencing single-day customer gains in excess of 150,000. We believe this is the ideal time to introduce our new original programming. Wes Tank, with his unique style, is the type of whole family content that we have been seeking for Kidoodle.TV – it is perfect for our co-viewing audiences.”

With launches on VIDAA-enabled Hisense TVs, TCL, and most recently Jio set-top boxes across India, Kidoodle.TV is now available in hundreds of millions of homes across the globe. All content is immediately available for free with ad-supported viewing across popular devices including, Roku, Fire TV, Android TV, HiSense, Apple TV, and other connected devices.