HARI Inks New Broadcast Deals for Mystery Lane

HARI has signed new broadcast deals for Mystery Lane in China and across Europe.

In China, Youku Kids picked up the exclusive VOD rights. European broadcasters Rai (Italy), Yle (Finland), NRK (Norway) and TV3 Catalonia (Spain) acquired the free-to-air rights.

Mystery Lane is set to bow on Rai Gulp (and Rai Play) and Yle in December 2023. It will premiere on TV3 Catalonia’s Super3 channel in January 2024 and on NRK in March 2024. The show will drop on Youku sometime in 2024.

Mystery Lane is set in London, where a clever young hamster and her little brother lead investigations that baffle even Scotland Yard. It was created by Josselin Charier and Antoine Rodelet, executive producers and co-founders of HARI.

The show currently airing on public-service broadcasters France Televisions’ France 4 and Okoo (France), ABC (Australia), SVT (Sweden), RTS Kids (Switzerland) and Télé-Québec (Quebec). It also airs on ITV in the U.K. and Disney Channel and Disney+ in Germany.

Sophie “Kido” Prigent, head of sales at HARI, said: “Since launch, the show has performed amazingly in markets across the world and received critical acclaim from national cultural media. We’ve also had incredible feedback from parents and fans. Such a prestigious array of partners is something we are immensely proud of and will propel the series to global fame!”

Charier added: “As kids, we loved the character of Sherlock Holmes, and we wanted to offer youngsters an investigative series with an atmosphere as mysterious and striking as Scooby-Doo but with sophisticated twists and discoveries à la Conan Doyle. It’s this mix of detective work, suspense and comedy, all coming together in feature-quality CGI, that makes the show unique.”

Annalisa Liberi, head of acquisitions at Rai Kids, commented: “For us, with Clever and Bro, it was love at first sight! High-quality animation, fantastic-looking characters, appealing storytelling and funny dialogues. We’re looking forward to the two young hamsters bringing their detective adventures to Rai Gulp and Rai Play, where they will be among the best animated titles the platforms have to offer.”