Endemol Shine Group Sends Content to Kidoodle.TV

ADVERTISEMENT

Endemol Shine Group and the kids’ streaming platform Kidoodle.TV have inked a distribution agreement for a number of titles from the distributor’s portfolio, including Bananas in Pyjamas.

Per the deal, Mr Bean: The Animated Series will also be added to Kidoodle.TV’s growing content library. The children’s AVOD service is now home to over 13,000 episodes of curated kids’ content.

Kasia Jablonska, head of digital distribution and monetization at Endemol Shine Group, said, “Our content archive includes some fantastic children’s programming and Kidoodle.TV is a great home for a variety of our popular, family-friendly series and we value the Safe Streaming™ component they bring. We are keen to explore further opportunities in this genre and are focused on building different verticals across a broad range of platforms.”

Brenda Bisner, Kidoodle.TV’s senior VP of content and business development, added, “We are thrilled to bring Endemol Shine’s children’s content into the Kidoodle.TV family. The addition of these titles into our growing Safe Streaming™ service for children under 12 in over 140 countries continues to prove that we are a safe alternative for brands and families who are more aware of the inherent dangers on sites not intended for children.”