Dubhub to Localize Animotion’s The Question Club

Dubhub has teamed up with Animotion Media Group to localize the animated series The Question Club into English using Evocion, an AI-based system for emotion transfer that combines advanced technology with management by human editors and translators.

“At Animotion, we are constantly exploring new technologies that help our stories travel across languages and cultures,” said Maria Makedonskaya, head of content sales at Animotion. “Our partnership with Dubhub allows us to combine the efficiency of AI-driven dubbing with careful human oversight, ensuring that the characters’ emotions and performances remain authentic for international audiences.”

“We see a major opportunity in the animation field for audio dubs with new technologies,” commented Irina Divnogortseva, head of sales and acquisitions at Dubhub. “Once the first language version is produced, the Dubhub workflow allows additional language versions to be created at very competitive prices and delivery speeds.”