Dr. Seuss YouTube Channel Launches

Dr. Seuss Enterprises has partnered with Little Dot Studios to expand the footprint of Dr. Seuss IP within the digital landscape, beginning with the rollout of a Dr. Seuss YouTube channel.

The new channel features a full slate of original programming produced by Little Dot Studios, including read-alongs, part of the Dr. Seuss Storytime series. The phonics game Learn to Read with Dr. Seuss Babies, which marks the first launch from the recently unveiled Dr. Seuss Babies brand, is also available.

The Lorax’s Nature Club and The Cat in The Hat’s Quirky Quiz formats will explore the world around us, while the drawing series Draw Your Dream Pet will celebrate creativity and imagination. The channel will also feature Spanish-language content for bilingual and Spanish-speaking households. New episodes will debut regularly on the channel.

Little Dot Studios has collaborated with Electric Studios, part of Electric Theatre Collective, for the animation throughout the project.

Susan Brandt, president and CEO at Dr. Seuss Enterprises, said, “YouTube is such an important entertainment destination for families. Parents trust Dr. Seuss to deliver high-quality, educational, and entertaining content. The Dr. Seuss YouTube channel will bring our trusted and beloved characters to life in fun and unexpected ways. We expect our channel will be a go-to resource for parents and teachers looking for content they can confidently share with the children in their care.”

Holly Graham, chief commercial officer at Little Dot Studios, added, “Our unique understanding of YouTube content paired with the rich heritage and love of the Dr. Seuss brand will ensure the creation of an engaging, always-on hub. Dr. Seuss characters are already so beloved, and we are confident that audiences are going to relish viewing their favorite characters in new and interesting ways.”