DeAPlaneta Entertainment Acquires Korean Series

DeAPlaneta Entertainment has inked a deal with South Korea’s Cocktail Media to distribute Bugsbot Ignition outside of Asia.

Combining 2D and 3D animation, Bugsbot Ignition is aimed at 6- to 9-year-olds. The series explores a world where humans and insect-shaped robots coexist in harmony but are interrupted when an unknown virus spreads.

The series has been airing in China on Jinying Cartoon, Toonmax, Yooman Cartoon and others; Taiwan on YoYo TV; Hong Kong on Viu TV; Indonesia on RTV; and South Korea on Tooniverse, MBC, AniOne, Cartoon Network and more.

DeAPlaneta will also distribute Bugsbot G, the series’ spin-off, outside of Asia.

Carlos Biern, director of distribution and aontents for DeAplaneta Kids & Family, commented: “Bugsbot Ignition is exactly the kind of anime-style IP that DeAPlaneta Entertainment is currently betting on for western territories: a local IP with success in Asia that has the potential to become a global brand. The quality and dynamism of its animation, as well as its action-packed duels and adventurous stories, address hot topics such as environmental awareness and human-machine interaction, ideal for engaging new digital audiences. Bugsbot Ignition has also a natural licensing potential thanks to its almost unlimited number of transforming bugs-shaped robots, which have already become hugely successful toys in several countries in Asia.”

Steve Sangmin Lee, chief marketing officer for Cocktail Media, added: “We are delighted by our partnership with DeAPlaneta Entertainment and the global distribution of Bugsbot Ignition and Bugsbot G. This collaboration reflects the success and universal appeal of our animation projects. We are confident that DeAPlaneta’s expertise will introduce Bugsbot‘s captivating world to new audiences, and we look forward to the exciting opportunities ahead. This marks a significant milestone in our journey, and we’re eager to see Bugsbot‘s reach expand on the global stage.”