Wednesday, December 18, 2024

Analysis

DHX Survey Finds Kids Prefer to Consume Content on Tablets

November 29, 2016

DHX Media and Ipsos have revealed the results from a survey of 2,700 parents in the U.S., U.K. and Canada meant to discover how kids up to the age of 12 consume entertainment content. The survey found that children have embraced mobile on-demand viewing, and that tablets are their preferred screen for consuming content.

2015 U.S. Toy Sales Up Nearly 7 Percent

January 22, 2016

According to data from The NPD Group, U.S. toy sales rose by 6.7 percent last year compared to 2014, generating $19.4 billion and driven by the success of Star Wars merchandise, among other factors. Out of the 11 major categories, nine saw gains in 2015.