Big Bad Boo Hires VP

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Big Bad Boo has grown its international development team with the appointment of Nikki Whaites as VP in Toronto.

Whaites joins Big Bad Boo with 20 years of experience managing international development programs for NGOs, most recently with War Child Canada as the head of international development. Big Bad Boo has previously implemented entertainment-based educational programs with UNICEF and Ministries of Education in over 15 countries. The company is continuing to expand its development projects through existing programs and its sister company, Oznoz.

Aly Jetha, CEO and co-founder, said: “We’re excited to have Nikki join the team. She brings a wealth of experience to increase our engagements with Save the Children and UNICEF.”

Whaites said: “I’m thrilled to be joining a company that is focused not only on diversity and inclusion in the media, but also on making an impact in the lives of children. Whether in Afghanistan, Iraq, Syria or the Philippines, Big Bad Boo’s approach to reducing vulnerability amongst the world’s most at-risk children has been ground-breaking.”