APC Kids Rolls Out Kid-E-Cats Gaming Plan


APC Kids has signed a deal with Russian developer DevGame to kick off the launch of its global gaming plan for animated series Kid-E-Cats.

Through the partnership with DevGame, APC Kids will roll out six Kid-E-Cats mobile games worldwide (excluding Russia, CIS, Australia and China) in 16 languages. The games will be based on stories from the series, and will involve mini-games that train the memory, improve logical thinking and develop motor skills in children. The Kid-E-Cats: Picnic app previously had a successful launch in the CIS countries.

Kid-E-Cats follows three imaginative and problem-solving kittens—Cookie, Pudding and Candy—who are always ready for adventure. Based on an original Russian series produced by CTC Media and Studio Metrafilms, the preschool series’ third season is currently in production.

Lionel Marty, managing director of APC Kids, said: “We’re delighted that kids worldwide will now be able to enjoy Kid-E-Cats more and more as a full-scale, 360 brand. The app has already been a huge success in the CIS countries and we are now working with DevGame to roll out the educational, fun and playful games internationally. APC Kids will also be partnering with other developers to expand the property’s global mobile game offering this year.”