TVKIDS
Animait has entered a partnership with Animotion Media Group that gives its users the legal right to use the Question Club IP for creating their own episodes.
In each episode of Question Club, the main characters receive a question from young viewers, explore wild hypotheses and test them through experiments to uncover the truth. Now, through the new partnership, Animait users can create their own content within the Question Club universe.
Animait provides a business model that enables IP owners to grant controlled access for audiences to create their own content within established animation universes. The collaboration with Animotion marks the first animation universe in which users are allowed to do so.
“What makes this partnership so exciting is how naturally it aligns with the interactive essence of our project and episode structure,” said Julia Nikolaeva, general manager of Animotion Media Group. “Animait’s technology allows us to expand the world we’ve created in the series, giving audiences the tools to engage with it in a whole new way. This collaboration is not just about content creation—it’s about enhancing audience engagement and fostering a deeper connection with our characters and stories.”
“Animait’s mission is to help anyone, regardless of animation skills, bring their creative ideas to life,” added Alexander Fonarev, co-founder of Animait. “If you have a great concept for an animated series, you should have the tools and support to make it a reality. Our partnership model is designed with the interests of IP owners in mind—their IP should be securely protected, and they should also benefit from the rise of AI.”
