The Tree of Wisdom Tops The Wiggles’ MIPCOM Offering

Topping the slate of content on offer from The Wiggles, The Tree of Wisdom is a brand-new series that expands the universe of the titular character.

“The Tree of Wisdom carries the unmistakable Wiggles DNA while introducing incredible new music and comedy that broaden its reach,” says Luke Field, general manager for commercial.

An eighth season of Ready, Steady, Wiggle! is available as well, as is the 75-minute country-themed special Wiggle Up, Giddy Up!

“The Wiggles bring a rare combination that buyers can trust: decades of global brand recognition, a proven track record of entertaining and educating children and a style that families have loved for over 30 years,” Field says. “To me, what really makes The Wiggles content stand out is the music. That power is front and center in all these titles we are showcasing at MIPCOM.”

The Wiggles brand also features off-screen extensions such as live tours and music albums.