pocket.watch Launches Channels on Zigazoo

Pocket.watch has partnered with the kids’ and family social network Zigazoo to launch several creator channels on the platform.

The partnership includes a dedicated pocket.watch channel with a mix of content, as well as stand-alone channels for Toys and Colors and Love, Diana. On Zigazoo, kids are able to interact, create and have two-way conversations through a challenge-based, video-first format.

These channels join pocket.watch creator partner The Stella Show, who has been creating on Zigazoo for the past two years.

“Most platforms force kids to stay in ‘watch-only’ mode because of COPPA restrictions,” said Ashley Mady, president of Zigazoo. “At Zigazoo, we’ve built a fully moderated environment where kids can actually post video responses and have real conversations with their favorite stars. That makes this partnership with pocket.watch completely different since kids don’t just consume content, they become part of it.”

“Being on Zigazoo is such a fun way to connect with Stella’s fans,” commented Erika, mom of The Stella Show’s Stella. “Stella loves seeing kids share their own videos back with her. It feels like they’re all part of one big show together!”

“Pocket.watch is committed to being everywhere kids are, while ensuring their safety and trust remain at the center of every experience,” added Amanda Klecker, senior VP of marketing and franchise at pocket.watch. “Zigazoo’s COPPA-compliant, moderated platform provides a safe and meaningful way for our creators to engage with their massive fan bases.”