pocket.watch Adds New Creator Partners

pocket.watch has added eight new creators to its lineup, including Topper Guild, JJ & Mikey, Lana’s Life, DeeDee Show, Wands and Wings, Fun Time with Soso, Nick and Poli and English Tree.

“These creators aren’t just chart-toppers; they’ve built incredibly popular libraries of premium content on YouTube, and they’re defining next-gen entertainment,” said Chase Landau, senior VP of creator Ppartnerships at pocket.watch. “By combining their highly engaged fan bases with pocket.watch’s franchise-building engine, we’re helping them expand their fan bases to a whole new set of platforms beyond YouTube.”

“This is a breakthrough opportunity for programmers looking to attract and engage teens and families with scaled collections of sensational, premium-ready shows,” added David B. Williams, senior VP and general manager of channels at pocket.watch. “These new creators not only broaden the appeal of our already unbeatable catalog, they will further establish what we’ve seen time and again—success on YouTube translates everywhere.”

The new cohort joins existing pocket.watch creator partners Ryan’s World, Kids Diana Show, Tyler and Snowi, Lively Lewis, Toys and Colors and Mackenzie Turner, among others. The eight new partners collectively have a reach of more than 132 million.