NATAS Reveals First Children’s & Family Emmy Awards Hosts

Emmy nominee Jack McBrayer and dancer, singer and actress JoJo Siwa are set to host the National Academy of Television Arts & Sciences’ (NATAS) first Children’s & Family Emmy Awards.

Siwa will host the Children’s & Family Creative Arts Emmy ceremony on December 10, while McBrayer will host the Children’s & Family ceremony on December 11. Both will take place at the Wilshire Ebell Theatre in Los Angeles.

XOMG POP!, the all-girl pop group created by Siwa and her mother, will perform at the Creative Arts ceremony.

McBrayer is known for playing Kenneth the Page on 30 Rock and appearing in more than 80 skits on Late Night with Conan O’Brien. He is nominated for the the Children’s & Family Emmy for outstanding host for his work on Hello, Jack! The Kindness Show.

Siwa has over 60.5 million followers on social media and 3.6 billion views on YouTube. Her first-ever tour sold out over 100 arenas, and she became the youngest artist ever to headline and sell out the O2 Arena.

“I am thrilled to be hosting the first Emmys ceremony specifically created to recognize the important and influential children’s and family genre,” said McBrayer. “It is truly an honor to be celebrating all of the individuals whose wonderful contributions remind us that great television can entertain, educate and bring together people of all ages.”

“I am honored to be hosting the very first Children’s & Family Emmy Awards and to be a nominee in both outstanding choreography and outstanding music direction and composition for a live-action program,” Siwa said. “It’s sure to be a fun-filled evening with my girl group, XOMG POP!, kicking off the night with what will be a great performance!”

“We’re thrilled to recognize the fastest-growing genre in television by launching the Children’s & Family Emmys with such cultural powerhouses as Jack McBrayer and JoJo Siwa,” said Adam Sharp, president and CEO of NATAS. “Their undeniable energy and enthusiasm perfectly capture the tone which will set this ceremony and competition apart for years to come.”