The Perfect Picture Set for M6 France, Play4 Belgium

ITV Studios’ The Perfect Picture format has two new adaptations, one for M6 in France and another for Play4 in Belgium.

ITV Studios France is working on the local adaptation for M6 to air in the fall, while DOK1Media is adapting the show for Play4 (SBS) to premiere next year. The format, which originated in the Netherlands as Het Perfecte Plaatje, capitalizes on the general public’s passion for and popularity of photography.

The format has already aired in three further territories, with five international editions. ITV Studios Netherlands has begun producing season eight for RTL 4 to air in the fall. A second season is in production for ETV in South Africa, and one season has aired on TVN7 in Poland.

Ruth Berry, managing director of global partnerships at ITV Studios, said: “We are thrilled to announce The Perfect Picture in France and Belgium. Its combination of celebrity with the universal love for photography has proved a winning and topical formula for today’s audience.”