Mediacorp Brings Stupid Man, Smart Phone to Singapore


BBC Studios has signed an agreement with Mediacorp in Singapore for the factual-entertainment format Stupid Man, Smart Phone.

Stupid Man, Smart Phone sees a comedian from the city attempt some of the world’s most challenging outdoor adventures using only his smartphone to survive. The Singaporean treatment will be hosted by Hirzi Zulkiflie, who will be joined by a celebrity guest each week. The 8×30-minute show will debut early next year on Mediacorp’s Channel 5 and digital service Toggle.

Stupid Man Smart Phone is a Second Star and Kalel production for the BBC in association with BBC Brit. It first aired on BBC Three in the U.K. in 2016.

Myleeta Aga, BBC Studios’ senior VP and general manager for South and Southeast Asia, commented: “84 percent of Singaporeans are now online, and 75 percent of them are active mobile social users. On average, Singaporeans spend two hours and six minutes per day using social media. Stupid Man, Smart Phone is a timely, entertaining and poignant reminder of how dependent we have become on our smartphones. We are confident that the series will resonate and be enjoyed by Channel 5 and Toggle audiences in Singapore.”

Nick Parnes, the CEO of Kalel Productions, added: “It’s been brilliant to see Kalel’s Stupid Man, Smart Phone format rolling out in different countries, and now to see it brought to life in Singapore is incredibly exciting.”