Channel Ukraine Lines Up Global Agency’s Rivals-in-Law

Channel Ukraine has commissioned 40 episodes of Global Agency’s format Rivals-in-Law, which will debut on September 19.

The show will broadcast weekly and will be known locally as Свекруха чи невістка. Recently, the format was licensed by MTV Lebanon for a second season in MENA. It has also been sold to Imagine Media Group in Israel to air on Channel 20, Alpha TV in Greece, Alfa TV in Macedonia, Abu Dhabi TV for the Middle East and FYI Channel/AETN18 Network in India.

Izzet Pinto, the CEO of Global Agency, said: “The biggest rivalries in life are always between the bride and the mother-in-law. Bringing them together and having the son as judge creates an incredible madness and fun on TV. It is more than a cooking show and a perfect match for every territory. As a result of this, the format is rapidly rolling out internationally, having sold to many territories since it first launched. There’s still a huge buzz around Rivals-in-Law and we are very happy to announce this new deal with Channel Ukraine.”