Armoza Formats to Unveil Back to Life at MIPCOM


Armoza Formats is heading to MIPCOM with Back to Life, a new prime-time format that follows individuals who are waiting for a life-saving organ donation.

The docu-reality format follows the journeys of patients awaiting an organ donation, as well as the stories of their families. It also shares the experience of either the living donors or the grieving families whose loved one’s organs are being donated. Back to Life is produced for Israel’s Channel 10, where it is set to air soon.

Noa Shenhav, the program manager for Channel 10 Israel, said, “We are proud to launch our new format Back to Life. This is one of those defining moments in which you get the chance to combine excellent touching television and communal responsibility. This is in fact one of our most important agendas as a main broadcasting channel.”

Avi Armoza, the CEO of Armoza Formats, commented, “Rarely do we in the TV industry have the chance to impact life and the saving of life. This format offers us the unique opportunity to do so. We are proud to be working on such a meaningful format with Channel 10.”

At MIPCOM, Armoza Formats will also be presenting the singing competition The Final Four, which has already sold into a slew of territories, including the U.S. The company is looking to add to that roster of broadcasters at MIPCOM, where it will also be promoting Perfect 10, a prime-time dating show that helps average-looking singles find love while also transforming their physical appearance.

“We are coming to the market with a focused lineup that revolves around emotional formats that will take you on a journey. All three of these formats take you through a unique journey: the journey to stardom, the journey to true love and the emotional journey of a transplant recipient and their donor,” remarked Sharon Levi, the company’s head of sales. “You will be able to see the development of the people on screen in a very real way.”