Global Agency’s My Wife Rules Lands in LatAm, Middle East, CEE

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Global Agency has secured broadcast partners in Latin America, the Middle East and CEE for the cooking competition show My Wife Rules.

SBT (Brazil), Mediacorp (A3 from the EPTV, Algeria) and Kanal D (Romania) all acquired My Wife Rules. In addition, the format has been optioned in Finland, Russia, MENA, Spain, Poland, Germany, the U.S., the U.K., Greece, Cyprus and Italy. The format is currently airing on France 2, where it is produced by Herve Hubert.

Izzet Pinto, the founder and CEO of Global Agency, said, “We are delighted with these latest sales, which show us My Wife Rule’s huge international appeal. It has fantastic potential as it is the very first couple cooking contest where the husband is cooking by remote control. It is highly entertaining and also a fresh format which brings a different and unique approach to its genre.”